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Discover the story behind Connected, and how we’ve brought our concept to life

Find out how we got started, our approach, and who we have working behind the scenes to make Connected what it is today!

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Our founders

Connected was started by three parents determined to
understand their young (and very different) children better.

Using personality as a lens, they’ve leveraged their diverse professional
backgrounds in product management, developmental psychology, and psychometrics to create an engaging platform that any parent can use.

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Mark

CEO

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Charis

Lydia

Chief Psychometrician

Chief
Psychologist

Our approach

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We get how busy (and tiring) parenthood can be. Connected was created with everyday parents in mind.

Our team

There’s so much we want to share with you.
Thanks to the efforts of our team members,
Connected continues to grow and evolve.

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Stella

Head of Marketing

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Danny

Head of Growth

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Cherry

Head of Communications

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Elliot

Head of Product Strategy

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Jonathan

Head of Operations

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Sophia

Creative Director

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Sam

Head of Content Development

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Kane

Head of Creative Content

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Kimberlie

Product Marketing Manager

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Beverly

Digital UI/UX Designer

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Cassandra

Graphic Designer

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Caitlin

Creative Visual Developer

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Lydia

Junior Writer

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Jun Ming

Digital UI/UX Designer

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Winnie

Graphic Designer

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Check out what we’ve built so far

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